Amazon Sellers Account: Professional vs. Individual

Now why would I pay for something that I could get for free?

Hey, welcome back to another week of The Bootstrap Boutique where beginners build businesses, my name is Megan and I’m glad your here because this week we are going to talk about the first thing you have to decide when you go into Amazon to create a new sellers central account.

Now, Sellers Central we have talked about before, that is the back end system in Amazon where sellers can go in and manage their account.  When you go there for the very first time to create an account, you’ve got a decision to make.  You have to decide, do you want a professional or an individual account?

Now you’re probably thinking, “I don’t know, I don’t know which kind of account, which kind of account do I need?”  And that may even be why you’re watching this video.  You’re in luck.  So at first glance the main difference is really just price and if you don’t dig in too much to it, that’s really all you’re going to see.

So here’s the breakdown.

An individual account has no monthly fee, however Amazon is going to charge you 99 cents per item in addition to all the various charges that come along with selling.

Or you can sign up for the professional plan, which is 39.99 a month.  Now thats a flat fee, there are again lots of little charges that Amazon gets in there, but that’s the account level fee.

But if you want to sell Private Label on Amazon, it doesn’t matter if you’re selling one a month, fifty a month, whatever, you just can’t do it with an individual account.  That individual plan does not allow you to create a new listing on Amazon, you can only sell what is already there.

So if you wanted to go an sell a cell phone case, you’d have to sell something that is already on the market, you cannot go out and create your own product under a private label and then upload that as its on listing.  But if you’re doing online or retail arbitrage, yeah you can do that with the individual plan, I don’t think there’s any issues there.  I think you would be totally fine to do that. But if you want to sell private label, forty dollars a month for the professional account, thats the way to go.

Professional accounts give you some other features and benefits too.  For one you can upload a spreadsheet to Amazon with a whole bunch of listings.  For most of us doing Private Label, we’re going to pick up new products kind of here and there and going in and creating them once at a time isn’t that big of a deal.  But say you had something else already going, say you had a brick and mortar retail store or you had an ecommerce store somewhere else on the internet and now you want to move those items onto the Amazon platform also.  If you have hundreds of SKUs and you’re having to do that one at a time, that’s going to take forever.  So just the ability to upload that spreadsheet all at once with all the information that you need for your different SKUS is a huge benefit to people that are in that situation already.

That’s just a quick overview as to why you should choose the professional account over the individual account if you’re going to sell Private Label on Amazon. I know it doesn’t seem very bootstrappey to pay forty dollars a month when you also have the option to just pay a per item charge, especially when you’re starting out.  That was my too, but you just can’t do it as far as I can tell.

You just can’t sell Private Label on the individual plan, so we’re going to have to suck it up and pay that forty dollars a month.  But it’s not the end of the world, its just motivation to go out there and make it up, make sure you’re getting to where you are selling more than forty a month and hey, you’re coming out ahead anyway, so there we go.

Thumbs up to this video if it was helpful to you, I certainly hope it was.  And feel free to subscribe to this channel, we post new videos every Wednesday, that way you will never miss one.  And I know that is a big priority for you.

If you have any other questions about Amazon or FBA stuff, just leave them down in the comments, I’d be happy to dig in and do some research so I can try to answer them for you.  Other wise, have a great week, we will talk next time.  Take care.

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